Complex sales. Margins under pressure. Too many invisible and difficult-to-engage decision makers?
Account Based Marketing.
I help industrial companies win large clients
Without going through purchases.
If you run a company with very high added value products and you work in complex sales ,you know...
- How difficult it is to talk to the right decision makers
- Get the real value of your technology recognized.
- Create engaging narratives
- Close more deals
- How difficult it is to talk to the right decision makers
- Get the real value of your technology recognized.
- Create engaging narratives
- Close more deals
Dominate 10 strategic clients without chasing hundreds of
useless leads
Download the 35-page business case study where I explain, step by step, how I created a EUR 1M opportunity from scratch in 6 months
How Account Based Marketing can help you
If your business is based on the trust of large customers, you’re in the right place.
If You are
CEO of Mechanical and Mechatronic Companies
A reality that aims at hyper-selected strategic customers
An organization with long sales cycles & multiple decision makers involved
A company that sells complex B2B solutions
OUR FOUNDER
Alberto Regis
(an ABM Advisor)
Many companies have excellent technical expertise, solid products, and strong references.
And they operate in complex sales environments, with lengthy negotiations, numerous decision makers involved, and high expectations about the value of products and services.
OUR FOUNDER
Alberto Regis
(an ABM Advisor)
Many companies have excellent technical expertise, solid products, and strong references.
Growth slows when it becomes difficult to convey to the market the value built through years of work and the great innovation grafted onto products and technologies. In times of heightened competitive pressure, decision makers become difficult to meet and engage . Negotiations drag on, lose momentum, and often stall before reaching a decision.
I am a Marketer with 35 years of experience learned on the field.
I WORK WITH CEOS OF INDUSTRIAL COMPANIES WHO WANT TO DEVELOP BUSINESS IN LARGE STRATEGIC ACCOUNTS.
Clients’ Testimonial
“Alberto has an incredible business sense. His understanding of ABM goes far beyond frameworks, he deeply understands the intricacies of enterprise sales cycles, buying committees, and how to build highly tailored campaigns that actually move the needle being highly creative”
Isabel Delgado
LinkedIn Sales Solutions, Head of Enterprise Sales Central Europe & Latin America – now SportBiz strategic Advisor
OUR PROBLEM
Many industrial companies have excellent products, a great history and solid expertise.
Yet growth is slowing.
It happens when:
Decision makers become difficult to reach
Negotiations are dragging on
Price enters the discussion too early
Customers want to reduce the number of suppliers
THE SOLUTION
Account Based Marketing helps develop targeted relationships
With large strategic Clients
Selected through 60+ variables, creating qualified pipelines and activating personal and relevant conversations with all the right decision-makers.
Simply put: Instead of looking for lots of contacts, I focus on a few right clients.
I study the companies that truly matter to your business.
I understand who makes the decisions, what matters to each decision maker, and how you can deliver real value.
This approach is called Account-Based Marketing (ABM).
I select high-value accounts using over 60 selection variables
Map decision makers and roles involved in each strategic account
I build messages around specific priorities for each decision maker
I coordinate marketing and sales on common goals and shared pipeline
Are you ready for Account-Based Marketing?
Want to know if Account-Based Marketing is the right strategy for you?